Game Customisation
under review
Brenda Melville
The ability to add in customisation for special draw promotions to home page banner and play page jackpot. At present the jackpot amount is automatically pulled in to display, at times throughout the year it would be good to offer customisation or alternatives to the standard jackpot value when special promotions are run, so that our marketing can better match our play page.
This would avoid the confusion customers have when they turn up on a page which has a different jackpot amount but is for the correct game. An example is when we have Million-YEAH campaign and customers have the chance of winning for up to 10 customers 1 million dollars. Ours would say 4 million (the usual jackpot amount) which is confusing to customers when they are pushed to the play page from an email/advert.
Number of draws which could benefit from customisation:
• Superdraws – Approx. 7 times per year
• Million-YEAH (Jackpot value varies)
• Megadraws – 1 per year (Christmas time)
Review these special events here: https://confluence.benon.com/display/MAR/Superdraw+Dates
These special draws sometimes coincide with holidays eg, Valentines day, New Years etc so it would be good to add themes that match marketing activity. To help customer easily find these draws when turning up on the site.
Brenda Melville
Amanda Davis
Brenda Melville
Lauren Duffy something you may wish to push with the development teams?
L
Lauren Duffy
Brenda Melville: Thanks! Upvoted.
Patrick Gordon
Hey all,
I believe that the work that we are doing to tackle some of the insights that came out of this (https://poweredbyjumbo.canny.io/admin/board/feature-requests/p/rotate-through-all-draws-on-homepage-feature-banner) will apply to this.
I'd be really keen to get your feedback once the above has been released and see how it might be further improved, if necessary.
Brenda Melville
Patrick Gordon: Are you able to share the insights or new designs?
Patrick Gordon
Brenda Melville:
The slides from the open session discussing a related problem - https://docs.google.com/presentation/d/1pjVU2Pg9SPOYPDVPbR3_TifG2vK0_2fgJASiXh_XSLk/edit?usp=sharing
The slides from the open session discussing said solution - https://docs.google.com/presentation/d/1u-o0MuHv8CxbsSOynVkNV0yJuEcWrrAZ1ymj4i6vQdQ/edit?usp=sharing
Patrick Gordon
under review
Brenda Melville